Topic Areas
Maternal and child health, Social determinants of health
Priority Population
Children/adolescents, Families
Setting
Healthcare
PlayReadVIP (formerly Video Interaction Project or VIP) is an evidence-based parent education program for parents and caregivers of infants and young children that typically takes place at pediatric offices at the time of children’s routine well-visits. At each session, parents meet one-on-one with a PlayReadVIP Coach for approximately 25-30 minutes. Through the use of videotaping and developmentally-appropriate toys, books, and resources, PlayReadVIP helps provide parents with tools for using pretend play, shared reading, and daily routines as opportunities for strengthening early development and literacy in their children. The program has been developed and led by pediatricians and researchers at NYU Grossman School of Medicine and NYC Health + Hospitals/Bellevue.
Topic Areas
Maternal and child health, Social determinants of health
Priority Population
Children/adolescents, Families
Setting
Healthcare
Years
1999-present
Principal Investigator or Program Director
Alan Mendelsohn
PlayReadVIP (formerly Video Interaction Project or VIP) is an evidence-based parent education program for parents and caregivers of infants and young children that typically takes place at pediatric offices at the time of children’s routine well-visits. At each session, parents meet one-on-one with a PlayReadVIP Coach for approximately 25-30 minutes. Through the use of videotaping and developmentally-appropriate toys, books, and resources, PlayReadVIP helps provide parents with tools for using pretend play, shared reading, and daily routines as opportunities for strengthening early development and literacy in their children. The program has been developed and led by pediatricians and researchers at NYU Grossman School of Medicine and NYC Health + Hospitals/Bellevue.
For inquiries about the Community Health Worker Research & Resource Center, please email chwrrc@nyulangone.org
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